A new product needs a reason to exist beyond being new. SANAME received Silver for Best New Product of the Year - Consumer Products at the 2025 Stevie Awards for Women in Business, adding a launch-focused achievement to its product innovation story.
The distinction is useful. An innovation award highlights a different idea; a new-product category directs attention to the offer entering the customer's world.
The recognition
- Programme: The Stevie® Awards for Women in Business 2025
- Category: Best New Product of the Year — Consumer Products
- Result: SILVER
A new entry point into functional food
SANAME's range connects its P360 platform with different food formats. That gives the brand more than one way to introduce customers to collagen-rich food.
Someone may begin with an unflavoured option, a familiar brew or a savoury broth. The value of the range is that a new customer can identify a starting point without needing to want every product at once.
For a consumer-product introduction, that clarity is important. The first question should be easy to answer: what is this food, and why might I choose it?
The product platform behind the introduction
P360® multi-collagens provide 7 different structured collagen types in one bioactive, bioavailable and broad spectrum bovine collagen formulation to support body-wide cellular support; Head to Toe, from the inside out.
The formulation connects the range, while each product brings its own flavour and preparation context. The customer should be able to move from the shared story to the details of the item they are considering.
This is particularly useful when the product idea crosses categories. A broth shopper and a collagen shopper may arrive with different expectations, but both need clear information about the food in front of them.
Good launch communication makes that transition easier.
A distinct result within a six-award programme record
SANAME's approved 2025 Stevie Women in Business collection includes product, founder and company recognitions. The new-product Silver belongs alongside, but remains separate from, the Gold for Most Innovative Product of the Year.
The two categories make a useful pair. One introduces innovation; the other recognises the consumer-product offer. Their different titles help explain why the brand's work can be viewed from more than one perspective.
For a buyer, that makes the record more specific than a repeated statement that SANAME is award-winning.
The best introduction ends with the product
SANAME's broader 88+ global recognitions in less than two years give the launch story a substantial context. The next step for the customer should still be simple.
Explore the range by the format you prefer, read the ingredients and directions, and choose one food experience to begin with. A product's newness is interesting; its usefulness in your routine is personal.
Discover the range: the SANAME® range. Explore P360® Pure Unflavoured Multi-Structured Collagen (TASTELESS) Multi-Collagen or SANAME® bone broths for two different starting points.
Is this a newly created 2026 award?
No. It is the 2025 Stevie Women in Business new-product result, retained with its original year. The article is part of a current collection explaining SANAME's achievements across the approved recognition period.
About the awards programme
The Stevie Awards for Women in Business recognise the work of women entrepreneurs, executives and the organisations they lead. SANAME's six supplied 2025 results span its products, company and founder.
Sources and further reading
Related achievement: Most Innovative Product of the Year: SANAME's Gold Stevie in 2025.
