A thoughtful food gift is something the recipient can picture enjoying. SUPERBONE received Product Excellence recognition for Best Food Gift or Treat at the SHE-com Women in Ecommerce Awards 2026, giving SANAME's savoury chicken broth a distinctive place in the gifting conversation.
Not every treat needs to be sweet. A warming broth offers a different experience: a moment to pause, prepare a cup and enjoy something savoury.
The recognition
- Programme: SHE-com Women in Ecommerce Awards 2026
- Category: Best Food Gift or Treat — SUPERBONE®
- Result: PRODUCT EXCELLENCE
The gift is an experience, not just a pouch
A product becomes more personal when its purpose is immediately understandable. A Hug in a Mug gives SUPERBONE an emotional introduction without requiring a long technical explanation before the first cup.
That makes it an interesting gift for someone who enjoys savoury food or prefers a practical everyday ritual to a conventional sweet treat. The recipient can start with the preparation directions and experience the broth for themselves.
The best gifting conversation also respects preference. Check the person's tastes and the product ingredients rather than assume one food is suitable for everyone.
Food quality still matters after the wrapping is removed
A premium presentation can create a good first impression, but the food experience is what the recipient actually uses. SUPERBONE's separate Superior Taste Award gives the product another relevant credential in that respect.
The two recognitions do different work. The food-gift category introduces the occasion; the taste result provides an international sensory reference for the product itself.
Together, they give SANAME a more interesting story than describing the broth as a gift simply because it comes in attractive packaging.
A savoury introduction to P360
P360® multi-collagens provide 7 different structured collagen types in one bioactive, bioavailable and broad spectrum bovine collagen formulation to support body-wide cellular support; Head to Toe, from the inside out.
SUPERBONE brings that formulation proposition into a chicken-broth format. For someone new to SANAME, it can be a direct introduction to the brand's food-first identity.
The product should be chosen through its actual information: ingredients, preparation and available pack options. The award then adds a named reason to consider it for the gifting occasion.
A different option for personal and professional gifting
A savoury product can be relevant to a personal present, a host gift or a carefully selected corporate food offer. The right choice depends on the recipient and the context.
For a business buyer, start with the audience and the way the product will be introduced. A short explanation of how to prepare the broth is more useful than a large amount of promotional copy in the pack.
SANAME's 88+ global recognitions in less than two years give the brand a strong introduction, but a good gift ultimately succeeds through the recipient's experience.
Explore SUPERBONE: SUPERBONE® chicken bone broth. Browse SANAME® variety packs for other ways to discover the range.
Is this the same result as Best Savoury Product?
No. SUPERBONE received separate Product Excellence recognitions for Best Food Gift or Treat and Best Savoury Product in the 2026 SHE-com programme. One introduces the gifting occasion; the other focuses on the savoury product category.
About the awards programme
SHE-com's awards focus on women-led ecommerce and product businesses. This is a particularly relevant commercial setting for a founder-led brand that sells food directly to customers.
Sources and further reading
- Award organiser / publisher: SHE-com Women in Ecommerce Awards, 2026
- SUPERBONE in the International Taste Institute directory
Related achievement: SUPERBONE's savoury-product excellence at SHE-com 2026.
